Education
Ph.D., business administration and management, Università Bocconi, Milan; M.S., socioeconomic systems engineering, Institute for Management and Planning Studies, Tehran; B.S., industrial engineering, Sharif University of Technology, Tehran
Summary of Experience
Dr. Pour Mohammad applies consumer behavior and marketing research methods to complex litigation and business matters, including cases related to consumer class actions, false advertising, product liability, commercial disputes, intellectual property, data privacy, and antitrust. She supports academic and marketing experts throughout the litigation process, from expert report preparation to deposition and trial testimony. Dr. Pour Mohammad specializes in designing and evaluating quantitative and qualitative research, including consumer surveys, experimental studies, social media analyses, and statistical methods, to assess firm marketing decisions as well as consumer perception and behavior. Her experience spans industries such as consumer products, financial services, technology, health care, and travel and hospitality.
